Robert Ward’s thirty-eight year career has centered on the leisure time,
resort destination and entertainment industries worldwide. During his twenty
plus years with Universal Studios Parks & Resorts he was a Co-Founder and key
executive of Universal’s creative think tank development team that has
conceptualized, designed and implemented Universal’s global entertainment
projects.
Bob is acknowledged as being an instrumental leader in the creative
repositioning of the Universal Studios Tour from its beginnings in Hollywood as
a straight forward “industrial tour” into one of the recognized leaders of
destination entertainment, theme parks and resorts world-wide. He led the
conceptualization and master planning development of the Universal Orlando Resort,
Universal’s $3.5 billion premiere entertainment resort destination in Orlando,
Florida and then Universal’s product expansion into Japan, Asia and Europe.
The International Themed Entertainment and Experience Design Industry recently
announced that Bob will receive the prestigious 2009 Thea Lifetime Achievement
Award in recognition of excellence in the creation of outstanding visitor
experiences, attractions and places.
In 2005, Bob established his consulting practice where his diverse global
development experiences, strategic business insights and creative imagination
combine to create a unique brand of world-class “signature placemaking” for
clients in the areas of large, mixed-use, leisure and resort destination
developments, and urban town planning. Bob partners with Philippe Cousteau Jr. and
Andrew Snowhite, co-founders of the environmental consulting firm, Azure Worldwide.
He continues to explore new placemaking applications that empower individuals,
communities and businesses to improve the health and sustainability of their
environment and community, while adding value to partners and consumers.
Bob is presently active in greater Asia, Korea, Dubai, Europe, the Caribbean and
the USA.